FREE E-COMMERCE PROFIT CALCULATOR

E-commerce profit calculator

Enter the core financial figures for your store and see how much estimated profit remains after known costs. No account is required.

Your numbers

Use the same time period for every amount, for example the last month.
HOW IT WORKS

The simple formula behind profitability

Revenue alone does not show what remains. Discounts and refunds are removed first to get Net Revenue, followed by the known costs of making the sale.

Gross Sales − Discounts − Refunds = Net Revenue
Net Revenue − COGS − Shipping − Payment Fees − Ad Spend − Other Costs = Estimated Profit
FAQ

Common questions about e-commerce profit

Is this net accounting profit?

No. It is a business profitability estimate based on the data you enter and does not replace accounting or tax results.

Should ROAS be included in the calculation?

No. Real ad spend is included as a cost. ROAS and attributed revenue are marketing metrics and are not added to actual store revenue.

What if I do not know every cost yet?

You can start with what you know, but the result may look too optimistic when important costs such as COGS, shipping or payment fees are missing.

Want to stop calculating this by hand every month?

Kepio brings sales, costs and optional advertising data together so you can keep seeing the same profitability picture.

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